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Experts Discuss the Influence of Latin Consumers

The beauty industry is paying close attention to the Hispanic population.

The Hispanic population in the U.S. will exceed 130 million by the year 2050 – and the beauty industry is paying close attention. The influence of Latin consumers will be one of the topics discussed during the conference schedule at the MakeUp in NewYork show.

Don’t miss the conference, “The Rise of the Latino Market & How the U.S. Beauty Market Must Evolve to Effectively Speak to Them,” presented by Elle Morris, president of Elmwood NYC. This discussion will take place on September 8th, 2:30 pm – 3:15 pm.

Morris will discuss how the habits of these consumers are influencing the positioning of cosmetic brands, as well as the distribution channels for makeup products. 

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